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Media analysis

Document your communication successes and generate new ideas. PMG MediaMeter is the quick and simple way to perform your own DIY media analysis.

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Digital media analysis –
steering instead of controlling

The PMG media analysis is the first and only tool to bundle high-quality print and online reporting from opinion-leading media for comprehensive communication controlling –
quickly and simply at the touch of a button.

Media analysis media panel

Your benefits at a glance

Search

Gain an ad-hoc overview of print and online reporting from around 3.000 publications on subjects relevant to your media analysis.
Monitor

Receive regular reports from the world of PR and manage your media monitoring automatically with just a few clicks of the mouse.
Download

Download the results of your media analysis at any time in the form of digital dashboards, reports or individual charts.
Utilise

Send extensive media analyses directly to your superiors, colleagues or customers – as regular newsletters or on an ad-hoc basis.

Test now for free

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Visualise your successes

With PMG MediaMeter, you can quickly and easily obtain accurate figures to measure your PR success. With extensive information on your media presence, you can easily visualise the success of your media work – retroactively for up to 31 days and with a simple click of the mouse.

You receive accurate information regarding media presence, circulation, reach and advertising values – either automatically at fixed times or when individual thresholds are exceeded. Information on the tonality of your reporting, on media types, media brands and regional characteristics can also be obtained with a simple mouse-click.

This allows you to measure the success of your media work, both in the short and long term.

The benefits of PMG Mediameter

Keep up-to-date on new topics and trends – from the minute they appear in media reporting.
Derive new ideas for high-quality content and communication opportunities from your daily media evaluation.

- PMG MediaMeter finds and analyses your specified terms and topics – in today’s news or retroactively for 31 days.
- You are thus informed about the media presence of, for example, your corporate reporting, individual products, campaigns or reputation factors etc.
- PMG MediaMeter establishes which topics are dominating the reporting context and shows their emergence and departure.
- All relevant media analyses in a single tool – accessible via a simple mouse-click: presence, reach, tonality, trend and context evaluation.
- The analysis of the search objects, combined with the subsequent filtering, determines the presence of relevant topics – either in today’s news or over the long term.
- At the same time, the transfer of messages can be monitored as well as the presence of relevant stakeholders, while the development of reputation factors can also be analysed.
- The number of relevant items and corresponding reach is provided for all search objects and topics. In addition, the distribution by region, media type and media brand is displayed along with a ranking in the leading media. Users also have the option of seeing the advertising value equivalency (AVE).
- Active agenda surfing: In conjunction with the analysis of search objects and topics, the identification of contexts and the tonality of the reporting allows you determine your position at any time – be it for a competitive comparison or to establish your media reputation.
- Once configured, reports are updated on a continuous basis and automatically sent to individual mailing lists.
- Alerts notify you when specific threshold values are exceeded in current reporting, such as the number of hits or negative tonality.
- The flexible rights and role allocation enables fluid project work with multiple users and participation of all relevant stakeholder groups.
- Say goodbye to laborious collecting and coding of press clippings and arduous creation of elaborate Excel reports or PowerPoint charts: PMG MediaMeter provides clearly arranged dashboards and interactive charts ready for sharing.
- Your media image, Share of Voice and subject profiles are presented in personalised, clearly laid out dashboards, providing you with a quick overview of the relevant contexts.
- Dashboards provide users and stakeholders with access to the current state of media evaluation.
- Reports can be quickly and easily predefined in the most common formats (Word, PDF, PPT). These are updated automatically and sent out to individual mailing lists on a continuous basis.
- Users can add their own tags and scores.
- With PMG MediaMeter, processes can be accelerated and communication within your company can be managed efficiently – without the need for additional specialist personnel.
- PMG provides information security and verification of communication success in the form of individual package solutions at fixed rates.
- Fixed costs and individual package solutions with transparent pricing are gentle on your budget.

What our customers say

"Unparalleled in terms of offer and scope."

Tobias Tabor, Baden-Württembergischer Industrie- und Handelskammertag e.V.
„Altogether a very useful tool with a good price/performance ratio.“

Bert von Staden, Pädagogische Hochschule Schwäbisch Gmünd
"PMG covers almost all of our entire ePaper needs. Therefore it is an important tool for our work. The customer service is also quick and friendly."

Jennifer Huffman, Brunswick Group GmbH

Overview of services and tariffs for media analysis

Choose between three service packages and a range of additional options.

Services and tariffs: Media analysis	Small 3000 € per year	Medium 6000 € per year	Large 9000 € per year
	1 topic 2 users/logins	5 topics 3 users/logins	10 topics 5 users/logins
	Book small Book	Book medium Book	Book large Book
Search and find
Media basis	Around 3.000 regional, national and international newspapers, journals, magazines, online media, newsletters, agencies
Retrospective analysis	31 days
Results	Unlimited incl. hit list and text excerpt
Data storage (metadata/snippets) for unchanged topics	15 months
Analysis
Presence, tonality, subjects	Ja	Ja	Ja
Opinion leaders, circulation	Ja	Ja	Ja
Buzzwords, topic areas (IPTC), organisations, persons and locations	Ja	Ja	Ja
User-defined filters	Ja	Ja	Ja
Reach (gross contact)		Ja	Ja
Advertising value / AVE (unweighted)			Ja
Reporting
Create and send reports/alerts	Ja	Ja	Ja
Compile dashboards	Ja	Ja	Ja
Export item lists	Ja	Ja	Ja
	Book small Book	Book medium Book	Book large Book

Notes regarding the table “Services and tariffs for media analysis”: All stated prices are exclusive of statutory VAT. Additional price calculations can be provided on request. Package solutions are available for large customers and agencies. A topic is a combination of keywords using Boolean search syntax, e.g. a company, brand, person, subject or issue.

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Enjoy a free, no-obligation trial of our tools
or submit your individual questions to our team.

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Media analysis

Digital media analysis – steering instead of controlling

Your benefits at a glance

Search

Monitor

Download

Utilise

Visualise your successes

The benefits of PMG Mediameter

Overview of services and tariffs for media analysis

Contract period

Try it for yourself!

Digital media analysis –
steering instead of controlling